An in-depth case study on developing a customized website for PRI's Thirsty 30 event, featuring an event agenda, tailored travel plans, and an interactive legacy page. This exclusive platform enhanced the experience for PRI employees attending the 30th-anniversary celebration.
Pernod Ricard India Private Ltd. is a subsidiary of Pernod Ricard SA and is a fast-growing multinational alcohol beverage company that delivers quality products to its consumers across the country.
It is home to a number of renowned brands, including Royal Stag and Blenders Pride, which are produced locally at its two distilleries in Nashik (Maharashtra) and Behror (Rajasthan) and bottled at 29 sites across the country.
The PRI celebrated its 30th anniversary in India by holding a grand, three-day celebration called Thirsty 30. Over 1300 PRI employees from all over the country attended this exclusive event in Gurugram, each enjoying a luxurious stay at a 5-star hotel. The festivities kicked off with Le Convivialand, a bar-hopping experience where 12 departments showcased their creativity with unique themes and hosted their own bars. Day two featured departmental presentations, followed by a high-energy dance competition, Lip Sync Battle 2.0. The final day culminated in a group conference, wrapping up an unforgettable experience that fostered connection and camaraderie among attendees.
For the Thirsty 30 event, the client required a dedicated website with specific features to enhance the attendee experience. The website needed to include:
SOW received from the client:
Wordpress. A section of the website was built using NextJs and integrated through iframe.